This means collecting data with transparency and consent, training algorithms on diverse data sets, and never storing customer information insecurely.” Feelings and motivations vary depending on age, which influences customer loyalty. Millennials and Generation Z have a more positive opinion of Generative AI than Baby Boomers and Generation.
consumers switched brands
Showing that perceptions of this technology industry email list can vary greatly among a brand’s audience. Brands that deploy Generative AI to a broad customer base can benefit from tailoring messaging to different demographics. Attitudes toward emerging technologies are not the only significant divide between generations.
Generation Z stands out for its
Willingness to invest elsewhere in search of brands that AWB Directory better reflect their priorities. Last year, 59% of Gen Z consumers switched brands , far outpacing previous generations and introducing a new “battlefield” for customer loyalty. Of course, the search for better deals is the main reason for changing brands with each generation, reflecting concerns about the rising cost of living. However, there are notable generational differences in other areas.
