The multinational business information for marketing has. Decided to focus its strategy in Spain on the business model through the Internet. It will do so mainly through three initiatives: the creation of the first e-mailing database 100% of companies in the Spanish market, content for Web, WAP, GPRS and UMTS platforms and the incorporation of new features in its Schober OnLine virtual office . com . The new database of business emails that Schober will market has more than 50,000 addresses – captured from public sources and/or via telemarketing – of companies from all sectors, which are constantly verified and updated.
This database will be distributed through
Schober’s own commercial channel and through distribution. Alliances with companies such as Cyber click Agent executive email list and Ad Link . It also plans to soon offer authorized B2C and B2B personal email databases and solutions. Among the new contents is the expansion of the offer of geo-referenced information, such as that already offered with in its “n” service on pharmacies, gas stations and restaurants, among others. It will also offer content from general and sectoral business directories to horizontal Internet portals. Likewise, it will provide added value information.
Verified and enriched via telemarketing,
In the creation of guides and AWB Directory publications. Its Internet sales channel, will also have new features, such as tools for marketing Schober Will professionals and SMEs and quality information on trends, news, forums, international activities, courses, etc. The company will also offer distribution of all its online services and content to other Internet platforms through agreements and affiliate programs. This virtual office has managed to retain 20% of the company’s clients in the last year and a half. Personalization and sending of large volumes of e-mail lists.