Reopening of Italian cinemas 2021
What awaits us on the big screen for the return to theaters? And how can you be there too with advertising?
Here we are. After months and months, many uncertainties and new protocols. For access, italian cinemas are reopening .
We can’t wait to find ourselves in front of the big screen. And you? If you think about it, you could be not only among the spectators. But even the protagonist with a commercial at the cinema . Find out with us how to do it and how to take advantage of the programming for the next few months. Possibility of purchasing in complete safety online. Or via electronic payments with contactless systems.
How does the reopening of cinemas work after Covid-19?
The cinema is ready to reopen its doors to the public in complete safety . And the public is ready to return to the theater . And finally dedicate themselves to their favorite film. New Database Despite the need to follow new health provisions . And standards, the enthusiasm is enormous. So much so that specific measures have been taken. To guarantee enthusiasts a worry-free return. Following the provisions of the law and more. Here is how many cinemas are organizing themselves: Obligation to always wear a mask (surgical or ffp2)
Social distancing of at least 1 meter in all areas of the cinema
Pay attention to hand sanitization with the presence of sanitizing gel dispensers
Measurement of body temperature upon access
Increase in ventilation of the rooms to guarantee a complete change of air .
Writing the commercial
To combine the images with the voice over (spoken) you need a script, what in jargon is called a script . It’s time to put the copywriters to work. AWB Directory The text is developed according to the seconds available . Also paying attention to the sound effects. Regardless of the duration of the commercial, in fact. Its content must be clear and exhaustive. Thus the script is tested by reading aloud and timed. Once the script has been approved. A professional speaker records in the dubbing studio .
The voice of the speaker, who can be man or woman. Must be defined according to your needs. The target you want to address and, obviously, it must be in line with your message.