If you can improve the customer experience! you will inevitably achieve a desir result for all companies! which is to create brand advocates. To achieve this! the experience must be:
positive: the customer nes to be satisfi with your products and services! as well as the service you provide. In the midst of such fierce competition! any negative experience can lead them to seek solutions from the competition;
significant: your brand nes to have value for the customer! make a difference in their lives and that of their families;
memorable: a memorable experience is one that leaves a lasting impression on the customer.
This ensures that your brand will not be forgotten
Selling a product or service is a long-term process. It starts with attracting and capturing customers through various strategies. It continues with customer service and closing the deal. And then there is after-sales! a the potential remption amount is less than 1 billion yuan stage that many companies ignore and that! in the age of relationship marketing! is absolutely necessary.
After all! if we are talking about improving the customer experience and converting them into brand advocates! we also ne to focus on how you interact with the buyer after the deal is clos! continuing the relationship.
Create unique products
With so much information and ways to get to know customers! companies can no longer afford to create generic products that serve a large number of people.
Today ‘s consumers demand individualization and personalization of production. Whoever can meet this ne most successfully will have greater commercial success.
Take care of the service
If you think that providing good service means serving how often should you clean your email list? coffee to the customer! it’s time to change your mind. In today’s market! providing good service can be translat as the ne to offer the customer database d what they ne! at the exact moment they ne that product or service. A concept that is in line Take care of the sale with the definition of relationship marketing!