WhatsApp Business API integrates with existing software of food delivery platforms to manage incoming online orders. It allows users to place orders directly from WhatsApp or track existing orders. WhatsApp automation reduces the risk of errors and simplifies order processing.
3. Enhance your message content with multimedia
WhatsApp Business API for order management offers the ability to create and send notification templates that evaluate dataset order details and inform customers about the order status. It has the ability to share rich media in the form of images, maps, menu templates, receipts, and more. When a customer has an issue with an order, they can contact customer support on WhatsApp for a quick solution.
4. Promotion and Marketing
This marketing strategy segments the audience and launches targeted marketing campaigns. By tracking user data, food 4 flagship companies that use php delivery platforms can share customized offers, discounts, and promotions with specific customer groups.
5. Access to user data
With third-party apps dominating most of the food delivery industry, companies have very little control over customer data, let alone knowledge of their food preferences. Restaurants can directly access customer data and gain deep insights into their preferences by integrating the WhatsApp Business API. You phone database can see a customer’s name and phone number when they message you on WhatsApp. Additionally, you can create a mental map of where your orders are coming from and how you can provide superior service to those locations in the future using the location data consumers provide on WhatsApp.
6. Develop brand loyalty
When a company offers discounts and cashback to its customers to increase engagement, it aims to increase customer trust in the brand.