So, if you have a company with a website , or even more so, if you plan to create one in the future, you should understand what we’re talking about. The slug in a URL is one of those small but vital elements that shouldn’t be overlooked. Below, we’ll help you understand its importance and concept, and provide you with the most relevant and important information to familiarize yourself with this concept and thus increase your knowledge and preparation in this digital world.
What is a slug?
Many people are unaware of its existence, and others europe cell phone number list confuse it with a URL, but the truth is that a slug represents the tool used in web addresses to improve the SEO of pages. The slug represents the human-readable portion of the URL of the page we’ve accessed. It’s located after the backslash.
Its role in improving the SEO of web pages is to summarize and define the page’s content. For example, a website for a video game company might have a URL ending similar to “/contact-videogames,” to give a simple example. This helps users and search engines understand what the page is about.
Slug Function
The slug plays a crucial role in SEO by containing specific keywords that identify the content. It’s like a tag that guides search engines to index and present your content to users looking for related information. A good slug can attract relevant traffic to your site, so its importance extends, even making it an element that can be leveraged.
Differences between the URL slug and a URL
Both elements work together, but they are by no phone list sms marketing win means the same, and to understand that, let’s review their key differences:
Location in the URL
When you forget which is which, just remember that the slug is the last segment, while the full URL encompasses the entire web address.
Clarity and conciseness
While the full URL defines the location and hierarchy fanto data of the site, the slug is more specific, describing the exact content of the page.
Importance of the slug
An optimized slug improves the user experience and makes it easier for search engines to understand your content. An effective slug can even improve a URL’s image, and a clear and relevant URL can make a difference in search engine rankings, attracting more organic traffic.