If you are not yet convinced of the power of Google, this will surely convince you.
The company raised a huge amount of money in 2017 alone through paid products and services such as Google Ads, G Suite, and the Google Home line Google’s global revenue in 2017 alone was USD 109.7 billion ( Statista ).
So, the reasoning behind their huge number of annual visitors (and gigantic market share) probably won’t come as a surprise.
3. In 1999, it took Google a month to crawl and index 500 million pages. In 2012, it took less than a minute ( Smart Insights ).
What better evidence to prove Google’s pace zalo database than this SEO statistic? In 13 years, the time it takes their software to crawl and index 500 million pages has been drastically reduced—from a full month to less than 60 seconds.
But what does this mean for SEO professionals?
Well, you may not have to wait that long for the changes you’ve made to take effect. That’s never a bad thing—and could prove sooner rather than later whether your strategy is working.
4. In 2017, Google changed its algorithm 13 times ( Moz )
That’s true: According to Moz’s Google algorithm change log, 13 changes were recorded in 2017 alone.
To emphasize the point that Google’s software team is always up to date with their search engine, this means that SEO experts can follow recently updated guidelines to increase their chances of ranking high.
But this also comes with a warning:
Because their algorithm changes so much , it’s difficult to keep up.
Ranking factors, SEO features, and the way Google’s algorithm views a website are constantly evolving, so the motto “keep up or fall behind” really applies here!
5. SEO leads have a close rate of 14.6%, compared to 1.7% for outbound leads ( Imforza )
Marketers always have one common goal: to cio – construction business unit emilio suarez ensure that the strategies they implement provide the highest possible return on their investment of time, money, or effort.
If this is the biggest dilemma you face in your marketing department, consider this SEO statistic.
Proven to close more leads than outbound marketing—like cold calling, radio advertising, or promoting your company at trade shows—adding SEO to your priority list is truly a no-brainer!
6. 45% of marketers plan to increase their SEO budgets ( Marketing Charts )
Allocating budgets in your marketing strategy is difficult. Remember what I said about a marketer’s biggest goal being to find tactics with the best ROI ?
It seems we’re finally getting there—nearly half of marketers surveyed admitted they plan to increase their SEO budgets.
That’s more companies planning to increase their spending on SEO instead of other tactics like webinars, PPC, or display advertising.
On-page SEO statistics
Defined as a set of actions that help a single page rank higher in the SERPs, on-page SEO must play a role in your strategy—even if you’re dealing with a website the size of Amazon’s.
Here are the on-page SEO statistics you need to give each page strong ranking power:
7. Improvements in content are known to increase blog traffic by up to 2,000% ( Marketing Sherpa )
We all know that content marketing is crucial in SEO —it’s no secret.
But by regularly publishing blog content, producing white papers, holding webinars, and creating presentations, one company has demonstrated that a 2,000% increase in website traffic is possible.
And that’s not all.
As more people visited their website through platforms influenced by their SEO-optimized content, the company’s revenue grew by 40% year over year and their cost per acquisition (CPA) decreased by 15%.
8. The average result on the first page of Google contains 1,890 words ( Backlinko )
When optimizing each page for SEO, keep b2c fax this statistic in mind.
Backlinko found a strong correlation between total word count and ranking position when they analyzed over a million SERPs Google’s global revenue in 2017 alone was USD 109.7 billion ( Statista ).