As a freelance writer, your job is to write what your client wants you to write.
If you write for your own blog, or you choose to write your own book, that’s when you can do your own thing. But writing for clients means that your personal preferences need to take a back seat.
You’re absolutely performing a service for hire as a freelance writer.
And, while you can take certain creative liberties, they must be constrained within the boundaries of what your client hired you to do.
Don’t Let Personal Opinions Get in the Way
To be a successful freelance writer, as the saying goes, you may have to kiss a lot of frogs along the way.
Not every writing assignment is phone number lists going to be juicy and interesting. Some assignments may even go against your own personal opinions.
But if you’re paid to be objective, then you need to be objective. This may mean writing on topics that go against what you personally believe.
The good news is, as a freelance writer, you do have choices. You can always turn down projects that go against your values.
Extend Your Added Value
Specifically, you need to stay on top of marketing trends so that the content you create works to bring in traffic, convert warm leads, or do whatever else the client is hoping to accomplish by hiring you.
If you think it’s okay to simply be a good writer and leave the marketing to someone else, then maybe you haven’t heard of Google, ranking, or SEO, either.
A great freelance writer is also AWB Directory adept at content marketing strategies, SEO, and making sure that as Google’s algorithms change, the writing strategy changes accordingly.
